Yesterday I had a wonderful learning experience. Rand Gage one of the top people in using social networking spoke to the Florida Speakers Association. He started by saying he wasn’t sure if he had many answers but he was sure he had a lot of questions.
He said the days of interruption marketing is fading. Controlling the brand is also becoming the thing of the past. Here is an example of how you can’t control the brand as in the past. Suppose I get some very bad service from a company that is the tops in its field. All organization make mistake and the mistake just happened to me. In past day I would complain and tell my friends and neighbor about the bad service I got. That’s bad enough but now I can get on twitter and facebook and tell my story.
I maybe reaching thousand or even million people about how poorly I was treated by this company. Now the smart companies are monitoring the internet to see if they are getting bad things said about them. If they see a bad remark about them, someone forom the company will contact the person making the bad remarks and see how they can rectify the problem.
That would make me feel good, won’t it you.
Randy says blogging is another important part of the new way to reach your family and friends... It is also a place for you do build trust with others. If you give people a lot of good content they will come back time and again to your blog, because they trust you. They will find you web site and because they have learned so much form your blog will want to buy things from you.
Learning does keep us young because it keeps our mind moving and gives us more reason to learn more. Keep learning it’s good for you.
Happiness with Wealth to you
http://www.happineswithwealth.com
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